Jump Start Your Next Corporate Event or Conference with an Inspiring Keynote on How to Create a Culture of Innovation

As a leading expert in innovation, organizational culture, and leadership, Soren Kaplan delivers high-impact keynotes that tap into his 20+ years’ experience working across industries, his executive education programs in strategic innovation at USC’s Center for Effective Organizations, and research and insights from his newest book, The Invisible Advantage.

The Invisible Advantage – How to Create a Culture of Innovation is based on Soren’s book with the same title. In this provocative presentation, Soren details how any organization can create a culture of innovation – and environment that promotes freethinking, an entrepreneurial spirit, and sustaining value creation at all levels across all functions.

While “disruptive” or “breakthrough” innovation may seem easy for companies like Apple or Google, Soren outlines why most organizations struggle to create an environment that produces sustainable innovation – and then reveals how anyone can foster a culture that promotes new thinking, customer focus, experimentation, continuous improvement and business growth.

  • Learn how organizational culture impacts behavior and how it can be shaped to foster innovation
  • Gain insight into the levers that influence culture, including leadership behavior, storytelling, metrics, formal and informal rewards, and organizational structures and processes
  • Obtain models and tools for transforming your organization’s own culture
  • Instantly apply new knowledge through interactive, facilitated group breakouts

In addition to sharing examples and stories from his newest book The Invisible Advantage, Soren also shares insights from his bestselling and award winning book, Leapfrogging, to illustrate the leadership behavior and requirements for promoting a culture of innovation. He also fine-tunes every keynote to his specific audience by emphasizing different types of innovation (product, service, process, technology, business models, customer experience, and organizational innovation) as well as the examples used to illustrate his most compelling points.

Thank you for your brilliant remarks during the winter faculty conferences in Savannah and Atlanta. The assembled faculty and staff will embark upon the academic quarter buoyed by your inspired and witty words on the nature of innovations, which are sure to favor those who embrace surprise and eschew predictability.

Paula Wallace
President, Savannah College of Art & Design

As a professional conference organizer, we initially asked Soren to deliver a top level, executive education workshop to kickoff an event with over 300 C-Suite executives from the healthcare industry. The feedback was so outstanding we invited him back to lead a similar discussion at another event. Soren’s unique ability to tailor his message, facilitate collaboration, and push the thinking of senior executives, puts him in the top tier of speakers we work with.

Meredith Anastasio
Managing Director, Lincoln Healthcare Group

Learn more about Soren’s perspective on how to create a culture of innovation by reading his widely recognized FastCompany article on the topic:

Previous presentations include:

  • Chevron
  • Colgate-Palmolive
  • Frito-Lay
  • Kimberly-Clark
  • Wells Fargo
  • Case Western Reserve University
  • Savannah College of Art & Design
  • American Association of Museums
  • And many others…
  • Cisco Systems
  • Disney
  • JP Morgan Chase
  • PepsiCo
  • Copenhagen Business School
  • Harvard Business School
  • Credit Union Executives Society
  • American Society of Association Executives

Soren’s new spin on the popular topic of innovation kept the entire audience on the edge of their seats. His talk was amazing.

Tatyana Kanzaveli
Organizer, TEDx Bay Area / Silicon Valley

Soren’s talk inspired our organization while providing both strategic and practical approaches for driving breakthroughs in the business and for our leadership.

Teppo Paavola
Vice President & Head of Global Business Development, PayPal

For inquires about Soren Kaplan’s speaking engagements, click here.